It’s finally that time to bask in the glorious summer sunshine, which also means beginning the search for the perfect swimsuit. Whether you have your tried-and-true designers you flock to or not, there are endless bathing suit brands to choose from.
Perhaps you’re the type to lay by the pool and soak up some rays (while slathered in SPF, of course). On the other hand, maybe you love to take the plunge as an adventurous swimmer. Either way, these swimsuit brands cater to every lifestyle, body type, fashion sense, and destination, so you can be the best-dressed bather. So grab your favorite designer beach bag and indulge in a new swimsuit from one of these labels worth having on your radar. If you need us, we’ll be planning our next vacation and setting our automatic OOO reply.
Shop the Best Swimsuit Brands
Solid & Striped
Beloved by models like Gigia Hadid and celebs like Taylor Swift, New York-based swimsuit brand Solid & Striped is known for its color blocked bikinis, retro prints, and flattering silhouettes that offer a fresh yet timeless twist on swimwear and après swim. From high-waisted and underwire two- pieces to cool belted one-pieces, the brand uses globally sourced fabrics to craft sophisticated and classic styles you'll wear more than just one summer.
What began as a small local swim shop in Florida in 2009 has since grown into a global-beloved brand, thanks to its fun nostalgia prints, quality fabrics, and dedication to the most comfortable and flattering fit possible. Montce Swim was born from the passion project of Alexandra Grief, who sought to blend style and substance for bathing suits that not only look incredible, but feel good on your body, too. From string bikinis and bandeau tops to subtle ruffle detailing, these feminine bathing suits are worth adding to your collection.
Minimal, sustainable, and innovative, Jade Swim’s mantra is “simple but more than basic.” The brand, which was founded by former fashion editor and stylist Brittany Kozerski, leverages solid colored-suits in luxe fabrics designed to smooth and shape your body while also being supremely comfortable. Jade Swim’s suits are the definition of versatile; wear them to beach or pair with high-waisted jeans and an oversized white button-down as functional ready-to-wear.
Marysia Reeves draws inspiration for her feminine, eco-friendly swimwear from her two passions: ballet and surfing. After spending years in leotards and wetsuits, she sought to create a fresh, modern beachwear collection that translated her two former uniforms. The brand’s signature style features its scalloped edges and modern silhouettes, making it perfect for relaxing by the pool.
This Istanbul-based swimsuit brand takes an elevated approach to beachwear. Blurring the line between swim and style, its seductive silhouettes and striking, fashion-forward aesthetic is sure to make heads turn. From the plunging one-pieces to printed bikinis, each piece is handmade with high-quality fabric for an elegant and bespoke touch.
Agua by Agua Bendita
Transforming traditional swimwear into unique garments, Agua by Agua Bendita is a swimwear brand that is full of classic prints and handmade details. The brand prides itself on its initiative to employ female Columbian artisans, who are highly skilled at their craft, to delicately create each piece.
With an emphasis on pared-back, sleek silhouettes using technically advanced fabrics, this Australian-based swimwear brand is obsessed with finding the perfect fit for every body. It is also committed to quality and sustainability, so all fabric is consciously-sourced for sustainable certification.
London-based brand Hunza G has loyal fans in celebrities like Chrissy Teigen and Rita Ora for good reason. Its unique “one size fits all” crinkle fabric stretches and moves with its wearer, fitting bodies from size S to XL. Each piece truly sculpts to the body, and all the bathing suits are available in tons of bright and pastel colors.
Watercolor by Kenny Flowers
Inspired by the placed they’ve been, husband and wife duo Kenny Haisfield and travel blogger @jetsetchristina, created a line of vibrant, sun-soaked swimwear that’s begging to be added to your carry-on. Each print is named after a destination and features multiple pieces to complete the look. Grab a coordinating sarong and headpiece, or stock up on matching printed suits for your entire family.
Summersalt’s size-inclusive swimwear uses data from nearly 1.5 million body measurements taken from 10,000 women to inform how their bathing suits fit. Featuring tons of flattering silhouettes in their signature color-blocked style, the brand ranges from sizes 0 to 24.
Whimsical yet fashion-forward is the name of the game with Karla Colletto’s bathing suit styles. Her range of colorful fabrics and classic silhouettes are stylish for all ages, and each piece is made in the USA.
Ulla Johnson’s love of bold prints is at the forefront of her swimwear, with a collection of one-pieces and high-waisted bikinis in muted tones and unconventional patterns.
This size-inclusive swimsuit brand caters to women with larger busts, with a variety of fashion-forward tops that are sculpted specifically to fit women up to an F cup.
Versace’s signature Italian-inspired prints and bold designs are infused into its swimwear, with distinguishable details that instantly let other beachgoers know you’re wearing the iconic brand.
This French swimwear brand is known for its innovative color-ways and form-flattering cuts. It uses a soft yet flexible fabric designed to camouflage imperfections and provides necessary support while remaining comfortable. Available in a wide variety of coverage levels and skin-tone complimenting colors, its swimsuits are all about celebrating the female form.
Norma Kamali’s name is a force to be reckoned with in the fashion world. Having been in the space for over 50 years, she’s not afraid to take risks and think outside the box. That mentality translates into her eye for swimwear, too. Unique patterns, strategic mesh, and innovative illusion designs make these swimsuits far from ordinary.
Charming floral prints and feminine pastels rule the designs of this Peruvian-based swimwear brand. Choose from playful bikinis and vibrant one-pieces all handcrafted by women in Peru.
Ganni’s swimwear is imbued with the Copenhagen-based brand’s signature bold and playful aesthetic. Animal print one-pieces make a fun statement while floral two-pieces offer a more delicate style.
Isa Bolder is a Bali-born label inspired by artisanally crafted quality garments that are an ode to the country’s rich creative heritage. The brand combines recycled textiles with standard Indonesian techniques and cutting-edge aesthetics to create its novel ruched swimsuits and bikinis.
Oseree has become a celebrity favorite for its fashion-forward swimwear that combines quality and tradition with a modern approach. The Italian brand started by two female founders dedicates its offerings to those whose style is effortlessly unique and elegantly bold. Metallic finishes and glitter fabrics make these swimsuits beach-ready year-round.